
If you’re looking for a snack that’s uniquely Norwegian, you absolutely have to try Smash! ®. It’s one of the most common and iconic treats you’ll find here. We had the pleasure of trying it during our trip, and we were immediately hooked. The contrast between the sweet milk chocolate and the salty, crispy corn cone is simply incredible. It’s a perfect blend of sweet and savory that keeps you coming back for more. Smash!® is a snack made by the Norwegian company Orkla (formerly Nidar), and it consists of small, cone-shaped corn snacks covered in milk chocolate. The corn cones are similar to a Bugle chip in texture and shape, but it’s the combination with the rich Norwegian milk chocolate that makes it so special. Smash! ® was first introduced in 1988 and has since become a staple in Norwegian households. It was originally sold in a bag, and while the packaging has changed over the years, the delicious flavor has remained the same. Its simple but brilliant concept quickly won over the hearts of Norwegians and tourists alike. One of the most interesting things about Smash!® is its clever marketing slogan, “Salty, crunchy, sweet.” This perfectly encapsulates the three primary sensations you experience when you eat it. Another fun fact is that while it’s a huge hit in Norway, it’s not as widely known internationally, making it a true Norwegian gem. The unique flavor profile has even inspired other products, but nothing quite compares to the original. Smash!® is a snack that truly represents the innovative and often surprising food culture of Norway.